I found out about Arcade Fire’s new video a few weeks ago and ever since have been sending the link out to everyone I know and freaking them out. One friend at a time. This music video is the coolest and best interactive music experience I think I’ve ever had. Kudos to Arcade Fire and Google for teaming up to do something so wildly creative and interesting.
To experience the video I’m talking about visit http://thewildernessdowntown.com/
After watching the video check out Pitchfork’s interview with video director, Chris Milk: http://pitchfork.com/news/39927-directors-cut-arcade-fire-we-used-to-wait/
Buy Arcade Fire’s new album, The Suburbs on amazon HERE.
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